Bob Flores, Enterprise Account Director at Snowflake shares his perspective on the evolution of the MarTech space–most notably, how the data cloud is disrupting the traditional CDP market. Watch the full episode to learn more about why more organizations are rejecting the idea of data silos and moving toward a single source of truth in their organization–their data clouds.
More GrowthLoop Content
Visual Audience Builder
SQL Audience Builder
Share Audiences
Audience Templates
Approvals & Governance
.png)
AI ROI explained: How to prove the value of AI for driving business growth
Learn how to measure the ROI of AI in marketing and sales, including benefits to consider and ways to use AI to drive tangible results.
Read Story
.png)
Journey building just got easier with GrowthLoop
Break free from rigid journey builders: Learn how to build dynamic, real-time customer journeys with GrowthLoop
Read Story
How a cloud-centric data approach enhances the customer journey
Optimize the customer journey with cloud-centric data: a single source of truth for all customer data.
Read StoryMore Flywheel Content
Visual Audience Builder
SQL Audience Builder
Share Audiences
Audience Templates
Approvals & Governance
AI ROI explained: How to prove the value of AI for driving business growth
Learn how to measure the ROI of AI in marketing and sales, including benefits to consider and ways to use AI to drive tangible results.
Read StoryJourney building just got easier with GrowthLoop
Break free from rigid journey builders: Learn how to build dynamic, real-time customer journeys with GrowthLoop
Read StoryHow a cloud-centric data approach enhances the customer journey
Optimize the customer journey with cloud-centric data: a single source of truth for all customer data.
Read Story