We’re excited to share that GrowthLoop has been named the 2025 Google Cloud Partner of the Year in the Data & Analytics – Business Intelligence category.

This recognition from Google Cloud is more than an award, it's a moment of validation. 

It reinforces our belief that the future of marketing is about accelerating every part of the marketing cycle using agentic AI, directly on your data cloud. This is the essence of compound marketing—a new approach for marketers, a new paradigm for growth, and the natural evolution beyond legacy platforms.  

Want to see the Compound Marketing Engine live? Join our May 14th, webinar for a full walkthrough of the Compound Marketing Engine and the power of GrowthLoop x Agentic AI x Your Data Cloud in action. Register today

Compound Marketing Starts in the Cloud

The marketing cycle has been broken for years, and legacy platforms like all-in-one marketing clouds and CDPs force marketers to move slowly - building audiences from disconnected data silos, launching campaigns in disconnected tools, and waiting weeks or months to analyze results. This broken cycle limits growth.

GrowthLoop changes that.

The Compound Marketing Engine is an enterprise solution powered by agentic AI on your data cloud, giving your marketing team the ability to accelerate every step of the marketing cycle:

• Build AI-suggested audiences using all your first-party data in BigQuery—no SQL required. Growth Agents are powered by Vertex, augmenting the skill and creativity your marketers already have with limitless scale and speed. 
• Create omni-channels journeys, which can be orchestrated across channels like Google, Meta, Braze, Salesforce - all from a single canvas within GrowthLoop.
• Ingest performance data from your channels back into BigQuery, which are then analyzed by Insights Agent, and continuous optimization recommendations are served up to marketers to act upon.
  
  

Because we run natively in your data cloud, marketers get the best of both worlds:

• Complete control over segmentation and orchestration
• The speed and intelligence of Growth Agents that learn from your historical performance data and optimize daily
• Seamless integration with Google Cloud products like BigQuery, Vertex AI, and Gemini
  
  

The result? Faster iteration, more experiments, better decisions—and compounding results with every campaign. Marketing improvements evolve from manual and monthly to automated and daily.

Compound Marketing in Action: Powered by BigQuery, Proven by Leading Brands

The GrowthLoop Compound Marketing Engine was built for the cloud era—and it runs where your data already lives. That’s why some of the world’s most innovative brands, already on Google BigQuery, rely on GrowthLoop to accelerate their marketing cycle and unlock compounding growth.

These results are a direct reflection of what’s possible when you combine agentic AI with a modern data foundation in BigQuery.

Allegro

As the "Amazon of Eastern Europe," Allegro partnered with GrowthLoop and Google Cloud to build a modern omnichannel campaign engine for its retail media network. Just two months after launching:

• ROAS doubled
• +60% GMV from off-site ads
• 70% drop in CPC
• 4x increase in CTR

This transformation was powered by Growth Agents and BigQuery as the centralized data source​.

Albertsons

Albertsons shared in GrowthLoop’s recent press release that they adopted GrowthLoop to scale audience creation and campaign iteration.

“What used to take months—building audiences, launching campaigns, analyzing results—now happens in days,” said Usman Humayun, Group VP of Marketing. 

With GrowthLoop + Google Cloud, the team now launches and learns at the pace of their data​.

Express

Express had already invested heavily in Google Cloud but struggled with legacy tools. By implementing GrowthLoop directly on their BigQuery environment, they were able to:

• Eliminate manual processes
• Create personalized campaigns faster
• Accelerate their marketing cycle and unlock growth 

What once felt impossible became intuitive—and immediate​.

Executives from Google Cloud and GrowthLoop share their thoughts on the Google Cloud Partner of the Year recognition

“We’re proud to announce GrowthLoop as a 2025 Google Cloud Partner Award winner and celebrate their impact enabling customer success over the past year.”
— Kevin Ichhpurani, President, Global Partner Ecosystem, Google Cloud

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“This is a new era—one where marketing teams move beyond incremental gains to unlock compounding growth, made possible by agentic AI on the data cloud.” — Chris O’Neill, CEO, GrowthLoop

What’s Next

To our customers, our partners at Google Cloud, and our incredible GrowthLoop team—thank you. This recognition belongs to all of us. 

This award is just the beginning. GrowthLoop is committed to helping every enterprise marketing team achieve faster cycles, rapid improvement, and compounding growth. 

AI is more than just an optimizer—it’s now your growth partner.

Let’s keep building what’s next.

If you’re ready to see the platform in action and explore how compound marketing works from end to end...

Register for our May webinar to get the full walkthrough. Spots are limited.