GrowthLoop Blog
Articles highlighting the power of unified data and tips for activating that data across customer journeys.
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GrowthLoop partners with Costco to power retail media operations with its compound marketing engine
Costco Wholesale Corporation has selected GrowthLoop to help accelerate and support the company's growing retail media business.
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Visual Audience Builder
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Approvals & Governance

The future of audience building is on the cloud
Learn why composable, cloud-native audience building is the future.

How to scale personalization (and fix your customer experience) with the right tech stack
Learn which martech tools support marketing personalization at scale.

How to set up your data cloud to power marketing campaigns
Learn how to connect your data cloud to a composable orchestration tool like GrowthLoop, where you can build targeted audiences and personalized customer journeys directly from your single source of truth.

The 3 essentials of a future-proof martech stack
Learn the three essential elements to a future-proof martech stack that will help your marketing team accelerate past competitors for years to come.

5 reasons why marketers need a composable architecture for long-term success
Learn why composable architecture is ideal for future-proofing your martech stack, including how channel tools can seamlessly integrate in a composable martech stack.

3 ways marketers can use AI today for better campaigns
Learn how AI can serve as an advisor to marketing teams to accelerate growth, including three practical use cases for better, faster campaigns.
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Introducing Real-time Messaging: Speed and context together in one canvas
Learn more about our newest feature in Universal Journeys.

Why AI is the new engine for retail marketing
Explore how AI can help retail marketers optimize campaigns and unlock new revenue through retail media networks.

The 5 habits of highly effective marketing teams
GrowthLoop CEO Chris O’Neill reflects on what separates high-growth marketing teams from the rest, based on findings from the 2025 AI and Marketing Performance Index
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