audiences
Create smarter audiences, faster
Put the power of audience segmentation back in marketers’ hands. The GrowthLoop Compound Marketing Engine helps you build accurate and relevant audiences that accelerate campaign ROI, all without engineering support.
See how it works
The world’s most advanced marketing teams rely on GrowthLoop to drive rapidly compounding growth
Audience-building magic, courtesy of Audience Agent
Audience Agent helps marketers build precise, high-impact segments in seconds—powered by your data, guided by your goals, and always under your control.
Describe an audience and Audience Agent analyzes attributes, behaviors, and past performance to create high-impact segments.
No more waiting around, because Audience Agent builds every audience in seconds.
Audience Agent works directly in your data cloud, so every audience is built from live, trusted data — no syncing, no silos, no delays.
Build, customize, and activate audience segments your way
Audience Suggestions
Audience Agent never sleeps — it’s constantly analyzing your data, uncovering high-impact segments, and suggesting audiences you may not have thought of, like an always-on analyst who knows your customers inside and out.
Intuitive building and editing
Easily build and refine audiences — no SQL required. With an intuitive text-based editor, marketers have complete control to fine-tune every segment until it’s exactly right.
Templates
Launch your campaigns faster with pre-built audience templates. Save your tried-and-true audience segments to drive consistent ROI in your marketing campaigns.
Your first-party data is gold.
Use it to drive growth.
The GrowthLoop Compound Marketing Engine powers precise audience creation directly from your first-party data — no copies, no silos. With always-fresh customer insights in your cloud, you can build and activate real-time audience segments that drive better results.
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Intelligent audience segmentation for every industry
Retail and CPG
Build highly targeted cross-sell segments for advertisers on your retail media network.
Target seasonal shoppers with early-access promotions based on their product preferences.
Finance
Upsell investment products to long-term banking customers through targeted emails and in-app messages.
Cross-sell credit cards to high-credit customers with targeted, pre-approved offers.
Media and entertainment
Retarget event attendees with exclusive early-bird deals and highlight reels.
Create audiences of churned streaming customers and win them back with new show promos and discounts.
Tech
Segment customers by most-used features and change the in-app experience to serve up their favorite features first.
Target highly engaged prospects with a free trial offer on social media ad platforms.
What our customers say about us
GrowthLoop takes a process that is very time consuming, upwards of an hour, down to almost nothing, less than 10 minutes! It is incredibly intuitive and easy to use, and you don't need a lot of background or training in order to be proficient with it. I build multiple campaigns a week and use GrowthLoop for almost all of them!
The Growthloop product has been super helpful for our unique targeting use cases and saving time.
We can start automated fan journeys across multiple communication platforms.
The GrowthLoop team themselves have been amazing to work with. They are more like team members than vendors, and I never have to wait long for help and support when I have questions or user-error issues.
GrowthLoop excels at simplifying data exploration and audience targeting. It allows our marketing team to apply complex logic without needing deep technical expertise, streamlining our processes.
They are very good at contextualizing data and are highly engaged in helping us to develop new destinations and activate new datasets.
An incredibly intuitive platform that has allowed us to action our data at the speed of business.
The tool enables Marketers/users to choose and estimate target audience for analysis and reporting purposes. It is a time-saving solution.
It's super easy (and enjoyable) to collaborate with the team and ensure our Audience Builder is set up for success with our marketers & agencies.
It's really helpful when you want to gauge audience opportunity. Previously, I had to submit a ticket and wait ~3 days for a team to pull the data, but now I can do it on my own.
There hasn't been a question unanswered, or a task un-addressed. Super responsive and kind.
We have been using the GL app very frequently because we create a lot of journeys for media vendors. As time goes on GrowthLoop app has been updated with multiple new features that were useful for us.
Growth Loop was designed with non technical marketers in mind: it has an intuitive UI, and displays your company's data in a way that helps you to understand what is available to you, and what tables it lives in; without needing help from your analytics team.
The audience builder is user-friendly and makes it simple to filter audiences.
… Allows for the implementation of highly complex technical requirements, which has made GrowthLoop a unique asset in many uses where other technologies haven't been able to meet our demands.
I've worked 6 years integrating CDPs within our organization and all have been great. Having a CDP as an integrated and integral element of the technology and data infrastructure is very enabling.
The GrowthLoop team is supportive and communicates any issues well ahead of time. They also share new features frequently.
We love how easy it is to use GrowthLoop. As a result, we don't need to spend a lot of time training our users or writing lengthy training documentation. Insead, we can give a brief overview of the tool and our teams can easily begin creating audiences on their own.
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Create audiences that compound your growth
Build smarter, faster, and more precise audiences that fuel long-term marketing impact - with no SQL required. See how in a personalized demo.
Explore your use case with a demo