Whitepapers and eBooks

If you’re a marketing or data leader hungry for a better, more unified approach to data, this eBook is for you. With best practices and hands-on next steps to help you get started, this guide will help you chart a unique path to data transformation.

Explore how using GrowthLoop’s composable customer data platform (CDP), together with Amazon Redshift, can give your entire marketing team easy access to all your marketing data, accelerate campaign creation, and improve ROI.

Digital advertising is an essential way to reach customers across their many online channels — but evolving privacy regulations have made tracking and targeting audiences harder than ever. This guide provides best practices and resources for improving ad performance in our privacy-focused era.

Nearly two-thirds of marketers say that decisions made with data are superior to those based on gut instinct. Yet, data is often unreliable or inaccessible. This is when teams turn to a customer data solution. Dive into the options available and find out which one is right for your team.

Do you need help with the data gap in your marketing efforts? Ready to reclaim your time for experimentation, iteration, and growth? Discover the solution you've been waiting for with our eBook.

In this eBook from GrowthLoop and Snowflake, learn about the concept of the Composable Customer Data Platform (CDP) and its integration with Snowflake Data Cloud as a revolutionary solution for modern marketing. It addresses the limitations of traditional marketing platforms and highlights how the Composable CDP offers unprecedented flexibility and agility to marketing teams.

If you’ve outgrown your existing system and need to embark on a quest for a data activation platform, the options are seemingly endless. That’s why we put together this guide of best practices to consider when choosing the platform that’s right for your organization.

Top enterprise companies are generating $100M+ incremental revenue using data-driven marketing powered by Snowflake. With Snowflake as your data-driven marketing foundation, you can achieve faster time to value, greater savings and better scalability.

Creating a single view of the customer is hard and crucial for your company. Download the whitepaper today to learn how Identity Resolution works, what's missing, and how to handle it in your Data Warehouse.

There is a better alternative to customer data platforms and it starts with taking control of your first-party customer data stack. Download the whitepaper to learn more!

If you’re a data-driven company that has spent time & effort to bring all your data into a data warehouse, consider these 6 reasons why a CDP may not be right for you.