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Fast cars, fast marketers: How NASCAR builds rapid, targeted campaigns
Learn how NASCAR has built more than 1,900 targeted audiences (many in under a minute) while improving fan engagement across campaigns.
Read StoryScott Brinker on the universal data layer and the future of martech
Hear from Scott Brinker — the “Godfather of Martech” — on why now is such an exciting time for the technology that powers marketing operations.
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