GrowthLoop Blog
Articles highlighting the power of unified data and tips for activating that data across customer journeys.
Visual Audience Builder
SQL Audience Builder
Share Audiences
Audience Templates
Approvals & Governance
Fast cars, fast marketers: How NASCAR builds rapid, targeted campaigns
Learn how NASCAR has built more than 1,900 targeted audiences (many in under a minute) while improving fan engagement across campaigns.
All Posts
Visual Audience Builder
SQL Audience Builder
Share Audiences
Audience Templates
Approvals & Governance
Send data from BigQuery to Facebook Ads in Under 5 Minutes
Send data from BigQuery to Facebook in under 5 minutes
Should I build or buy a CDP?
Weigh the pros and cons of building an in-house solution vs. buying a packaged customer data platform (CDP). Read to the end for a surprise, third option.
Why Build a Customer Audience Platform in your Cloud?
While companies are moving customer data to the Cloud, how do you empower sales & marketing while maintaining customer data privacy?
The Monthly Wheeler: March 2021
March feature releases on the Customer Segmentation Platform for BigQuery
Looking for guidance on your Data Warehouse?
Supercharge your favorite marketing and sales tools with intelligent customer audiences built in BigQuery, Snowflake, or Redshift.